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How to sell your property

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Written by 

Andy Webb

Andy has worked in the field of cultural journalism in Australia for more than a decade, reporting news, conducting in-depth interviews and telling engrossing stories as part of world-leading editorial teams.

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Selling a home is one of the biggest financial decisions you’ll ever make, and it can feel overwhelming—especially if you’re unsure where to start. Whether you’re looking to sell your house fast, maximise your sale price, understand the costs involved, or weigh up a renovation, this resource will walk you through every step of the selling process.

At OpenAgent, we’ve helped millions of Australians navigate the home-selling journey. We understand that every sale is unique, but being well-prepared, having the right strategy, and working with a great real estate agent are all key factors to achieving a standout sale. 

This hub is designed to be your go-to selling resource, answering all your questions — from how to sell a house and what costs to expect, to finding the right agent and understanding your legal obligations. We’ll also keep you updated with the latest market trends, so you can make informed decisions in any market conditions.

No matter where you are in your selling journey, we’ll help you take the next step with confidence. Let’s get started.

The process of selling your property

Selling a property involves a series of important steps, and understanding the process upfront can help you avoid common pitfalls. Whether you’re selling for the first time or you're a seasoned vendor, having a clear roadmap will make the experience smoother, less stressful, and more likely to result in a great outcome. Here's a simple step-by-step rundown to help you navigate the journey.

An easy step-by-step guide to understand how to sell your property

  1. Decide if it’s the right time to sell – Research market conditions and assess your personal circumstances to ensure you're making the right decision. 
  2. Understand the costs of selling a house – Factor in agent commissions, marketing fees, legal costs, and any other selling expenses so you can budget effectively. 
  3. Choose the right real estate agent – Compare local agents, check reviews, and interview multiple candidates to find the best fit for you and your property.
  4. Prepare your home for sale – Make necessary repairs, improve presentation, consider home staging to attract buyers, and get A-grade photography done.
  5. Set the right price – Work with your agent to determine a competitive asking price based on market data and your personal goals. 
  6. Bring your property to market – List your property online with effective marketing and prepare for open homes and private inspections. 
  7. Negotiate with buyers – Review offers, negotiate terms, and work with your agent to get the best possible result.
  8. Accept an offer and sign the contract – Ensure all legal requirements are met and contracts are reviewed by a conveyancer.
  9. Settlement and handover – Complete the legal and financial processes, then hand over the keys to the new owner.

The difference between auction & private treaty

When selling your property, you’ll typically choose between two main methods: auction or private treaty. An auction is a fast-paced, competitive sale where buyers bid on your property, with the highest offer above the reserve price securing the deal. This method can generate strong results in high-demand markets, particularly if multiple buyers are eager to compete. Auctions also come with set timelines and unconditional sales, meaning fewer complications after the hammer falls.

A private treaty sale, on the other hand, involves listing your property with a set asking price and negotiating offers directly with buyers. This method allows for more flexibility in pricing and conditions, making it a popular choice in balanced or slower-moving markets. Private treaty sales typically take longer than auctions, but they offer greater control over the process, allowing sellers to consider offers at their own pace. Understanding the pros and cons of each method is key to selling your house for the best price in your market conditions.

What do you need to know If you are considering selling your property yourself?

Selling a house without an agent — also known as selling privately or For Sale By Owner (FSBO) — can seem like a way to save on commission, but it comes with significant challenges. Without an agent’s expertise, you’ll need to handle everything from pricing your home accurately to marketing, negotiating with buyers, and managing legal paperwork. Statistics show that properties sold by agents typically achieve higher sale prices due to their market knowledge, professional negotiation skills, and access to a wider pool of buyers.

While some sellers with experience in real estate may succeed on their own, most find the process time-consuming and complex. Choosing the right real estate agent can help maximise your final sale price, navigate legal requirements, and reduce stress. If you’re considering selling your home privately, weigh up the risks and ensure you have the right expertise before making a decision.

What professionals do you need to engage when selling your property?

Selling a property involves more than just finding a buyer—there are key professionals who can help you navigate the process and achieve the best outcome. Here are the experts you may need to engage:

  • Real estate agent – A great agent will guide you through pricing, marketing, negotiations, and the legal aspects of selling your property, ultimately helping you achieve the best price in the shortest time frame.
  • Mortgage broker / bank – If you have a mortgage, you’ll need to liaise with your lender to understand any exit fees or requirements. If you’re buying and selling at the same time, a mortgage broker can help you structure your finances effectively.
  • Lawyer / conveyancer – Whether selling privately or through an agent, a legal professional is essential for preparing contracts, managing settlement, and ensuring the transaction is legally compliant.
  • Home stager – Professional staging can enhance your home’s appeal, helping to attract more buyers and potentially increasing the final sale price. Even small improvements like furniture rearrangement and décor updates can make a big impact.
  • Building and pest inspector – A pre-sale inspection can identify any issues before buyers do, allowing you to address them or be upfront about potential concerns, avoiding surprises later in the process.
  • Photographer / videographer – High-quality visuals are essential for attracting buyers online. Professional real estate photography, video walkthroughs, and even drone shots can set your listing apart and generate more interest.
  • Auctioneer – If you’re selling via auction, an experienced auctioneer will work to create urgency and competition among buyers, often leading to a stronger sale result. Some agents also act as auctioneers, while others hire specialists.
  • Tradespeople (painters, handymen, landscapers, cleaners, etc.) – Presenting your home in top condition is key to maximising value. A fresh coat of paint, minor repairs, a well-maintained garden, and a thorough clean can all make a big difference to your sale price.

By assembling the right team of professionals, you can streamline the selling process, avoid costly mistakes, and give yourself the best chance of achieving a great result.

Want more information on these or other real estate terms? See our Home seller glossary.

How to sell your house fast

If you need to sell your house quickly, the key is to price it competitively, present it immaculately, and market it effectively. Setting the right price from the outset will attract serious buyers and create immediate interest, while professional staging and high-quality photography can help your listing stand out. Choosing the best method of sale—such as an auction for high competition or private treaty with a strong pricing strategy—can also speed up the process. 

Working with a top-performing real estate agent who knows your local market inside out is essential, as they can leverage their network to connect you with motivated buyers. Finally, ensuring all legal documents, inspections, and paperwork are prepared in advance can help prevent delays and ensure a smooth settlement.

Find out more about how to sell your house fast.

After a "short and shallow" downturn lasting barely three months, Australian property values are on the rise again after a resilient February. 

According to CoreLogic's latest report, the widespread uplift came as last month's interest rate cut reinvigorated consumer sentiment around the country. Most notably, the downturn in Melbourne and Sydney reversed, bringing price growth back to both markets. 

Lower interest rates are helping to lift confidence, though borrowing power is still a bit restricted and affordability remains poor, which means the recovery could take time. Now all eyes will be on the Reserve Bank of Australia (RBA) to see how far rates can fall in 2025 — the lower they go, the higher property values may rise. 

Read our most recent property market update for more

Experts weigh in on the current market

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expert cornerExpert Corner
The rate cut will improve sentiment "From a housing perspective, the 25bp cut will provide some modest relief to borrowers. Arguably, the greater effect on housing markets will be the confidence injection received from the commencement of the rate-cutting cycle. Historically, there has been a clear relationship between changes in consumer sentiment and home purchasing activity."

Tim Lawless

Research Director at CoreLogic

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Tim Lawless

Research Director at CoreLogic

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expert cornerExpert Corner
Listings are on the rise "Overall, it remains a strong start to 2025 when it comes to residential property listings activity. Total listings are up by 4% year on year. Going forward, it is likely we will record another rise in listings for the current month of March. The then the listings market is likely to go into a bit of a hiatus for the April public holiday period and will stay that way until the Federal Election has concluded."

Louis Christopher

Managing Director at SQM Research

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Louis Christopher

Managing Director at SQM Research

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expert cornerExpert Corner
Don't expect a flurry of rate cuts "Overall, this was a hawkish set of communications [from the RBA post-rate cut]. While the inflation and labour cost data have turned out a bit better lately ... there was not a further evolution in the RBA’s thinking around the supply side. A moderate, almost grudging, path of easing is likely from here."

Luci Ellis

Chief Economist at Westpac

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Luci Ellis

Chief Economist at Westpac

Can you guess how much this home is worth?

The market is shifting, and your home’s value might surprise you.

Viewview Can you guess how much this home is worth?

Find an agent you feel at home with

Know all the market signals you should keep an eye on so you can make the right property decisions.

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Selling resource centre

Selling a property comes with plenty of moving parts, from preparing your home for sale to understanding the costs of selling and choosing the best method to sell your house. Whether you’re looking to sell your home fast, navigate capital gains tax on an investment property, or sell during major life changes like downsizing or divorce, this resource centre has you covered. Check out our expert guides to help you maximise your sale price, avoid common mistakes, and make informed decisions at every step of the selling process.

House Selling Tools & Calculators 

Selling a property comes with a lot of moving parts, but the right tools can simplify the process and give you a clearer picture of what to expect. From estimating costs and agent commissions to calculating capital gains tax, our expert-designed calculators provide personalised insights to help you plan and make informed decisions. Take the guesswork out of selling and make your next move with confidence.

How to sell your house

Although every sale is unique, there are a number of selling fundamentals that every vendor will need to navigate. From understanding the cost of selling a house and preparing a property for sale to finding the best real estate agent, deciding between selling by auction or private treaty, and timing your sale perfectly, here are some of the vital resources that every seller needs to ensure a top result. 
 

Styling to sell

First impressions matter when selling your home, and home staging can be a powerful tool to attract more buyers and maximise your sale price. Thoughtful property styling helps create an inviting, neutral space where buyers can picture themselves living, while strategic updates like decluttering, fresh paint, and modern décor can make a home feel brighter and more spacious. Investing in home presentation — whether through DIY improvements or professional styling — can deliver strong returns by increasing buyer interest, shortening time on market, and boosting final sale prices.

Selling an investment property

Selling an investment property comes with unique considerations, from capital gains tax (CGT) implications to tenant agreements and market timing. Whether you’re looking to cash in on capital growth, offload an underperforming asset, or adjust your portfolio, understanding the financial and legal aspects is crucial. With the right strategy—such as navigating tenanted property sales, leveraging tax exemptions, and working with an experienced real estate agent—you can maximise your investment property's sale price while ensuring a smooth transaction.

Selling during a divorce or separation

Selling a house during a divorce can be an emotionally and financially challenging process, requiring careful planning and negotiation. From deciding whether to sell the family home or buy out your partner to understanding legal obligations and property settlement agreements, there are some delicate steps to navigate. A well-managed sale — supported by a trusted real estate agent and sound legal advice — can help both parties achieve the best possible outcome while minimising stress during this difficult transition.

Selling a loved one's property 

Selling a loved one’s home can be an emotional and taxing process, whether it’s selling due to a deceased estate, a transition into aged care, or other major life changes. Along with the personal toll, there are often legal and financial considerations to work through, such as probate, capital gains tax, and preparing the property for sale. Seeking professional guidance from a real estate agent, conveyancer, and financial advisor can help ease the burden and ensure the sale is handled smoothly and with care.

Working with your real estate agent

A great real estate agent is your biggest asset when selling a property, guiding you through pricing, marketing, negotiation, and the legal aspects of the sale. Choosing the right agent means looking beyond commission rates — experience, local market knowledge, and a strong sales track record all play a crucial role in achieving the best possible outcome. Once you’ve found the right agent, clear communication and collaboration will ensure you stay informed throughout the process and can make confident decisions.

Home selling FAQs

  • How do I sell my house in Australia?

    Selling a house in Australia involves several key steps, starting with researching the market to understand local property trends and demand. Once you’ve assessed whether it’s the right time to sell, the next step is choosing the best sales method, whether by auction or private treaty. Finding the right real estate agent is crucial, as they will guide you through setting a competitive asking price, marketing your property effectively, and negotiating with buyers. Preparing your home for sale by making necessary repairs, staging the property, and ensuring high-quality photography can significantly impact buyer interest. Once you receive offers, negotiations take place before signing the contract and proceeding to settlement, where legal and financial requirements are finalised, and ownership is transferred. Selling a house requires careful planning and professional support to ensure a smooth and successful transaction.

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  • What is the best way to sell a house?

    The best method of selling your property depends on market conditions, your property type, what market you're selling in, and your financial goals. Selling by auction can be highly effective in competitive markets, as it encourages buyer competition and often leads to a faster sale with a strong price outcome. Private treaty sales, on the other hand, offer more flexibility, allowing sellers to list their property with an asking price and negotiate directly with buyers. To achieve the best result, it’s essential to implement a strong marketing campaign with professional photos, maximise exposure through major real estate platforms, and ensure your home is presented at its best. Working with an experienced real estate agent who understands your local market can help you determine the best method and strategy to maximise your sale price.

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  • How much does it cost to sell a house?

    The cost of selling a house in Australia depends on a range of factors, including real estate agent commission, marketing expenses, legal fees, auction costs, and other potential charges. Agent commission is typically the largest expense, and marketing costs vary depending on the level of advertising needed to attract buyers. Sellers may also need to budget for conveyancing or legal fees, home staging, building and pest inspections, mortgage discharge fees, and any necessary repairs or renovations to improve the property’s appeal. The final cost will depend on the sale method, location, and property type, making it essential to plan ahead. To get a clearer idea of what you’ll need to budget for based on your specific circumstances, use our Selling Costs Calculator to estimate the total expenses involved in your property sale.

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  • How long does it take to sell a house?

    The time it takes to sell a house in Australia depends on market conditions, location, and the chosen sales strategy. In high-demand markets, homes can sell within 10 to 30 days or so, while in slower markets, it can take 60 days or more. Auctions typically result in faster sales since they set a clear deadline and encourage competitive bidding, whereas private treaty sales can take longer due to price negotiations and buyer conditions. The speed of sale is also influenced by factors such as pricing strategy, property presentation, and the effectiveness of the marketing campaign. Working with a skilled real estate agent, setting a realistic asking price, and ensuring your home is well-prepared for inspections can help reduce time on the market and attract serious buyers more quickly.

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  • What documents do I need to sell my house?

    Selling a house in Australia requires several important legal documents to ensure a smooth transaction. The contract of sale is essential, outlining the terms of the sale, including price, deposit, and settlement details. In some states, sellers must provide a vendor’s statement, such as the Section 32 in Victoria, which discloses property details like zoning and title information. A title deed is required to confirm ownership, and if the property is under a mortgage, a mortgage discharge form must be completed with the lender. Building and pest inspection reports may be needed to provide transparency for buyers, while council and zoning certificates confirm land use and local planning regulations. In some cases, an energy efficiency certificate is also required, particularly in the ACT. A conveyancer or solicitor can help manage the paperwork, ensuring all legal requirements are met for a successful settlement.

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  • How much are real estate agent fees in Australia?

    Real estate agent fees in Australia vary based on location, property value, and the level of service provided. Typically, agent commission is calculated as a percentage of the final sale price and can range anywhere from 1.0% to 3.6%, depending on market conditions and competition among agents in your area. Some agents offer a fixed-fee structure, while others operate on a tiered commission basis, where they receive a higher percentage if the sale price exceeds a set amount. In addition to commission, sellers may also need to cover marketing costs, auctioneer fees, and other related expenses. To understand what agent fees look like in your suburb and how much you could expect to pay, use our Real Estate Commission Calculator to compare costs in your area.

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  • Do I have to pay tax when selling my house?

    In Australia, whether you have to pay tax when selling your house depends on whether the property was your primary residence or an investment property. Most homeowners are exempt from capital gains tax (CGT) if the property was their main residence for the entire time they owned it. However, if you’re selling an investment property, a holiday home, or a property that has been rented out, you may be liable for CGT on any profit made from the sale. There are also CGT exemptions and discounts available, including the 50% CGT discount for properties owned for more than 12 months. Other potential tax considerations include GST on property sales in certain circumstances. Since tax rules can be complex and vary depending on individual circumstances, it’s best to seek professional advice from a tax accountant or financial advisor.

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  • What are the hidden costs of selling a house?

    Beyond agent commissions and legal fees, there are several hidden costs of selling a house that can catch sellers off guard. Marketing fees for professional photography, real estate listings, and property staging can add up, and if you’re selling via auction, you’ll also need to factor in auctioneer fees. Other potential costs include conveyancing and legal fees, mortgage discharge fees, and the cost of preparing your home for sale, such as repairs, renovations, and pre-sale building and pest inspections. Some sellers may also face early exit fees from their home loan or capital gains tax if the property was an investment. To avoid unexpected expenses, it’s important to budget carefully and use tools like our Selling Costs Calculator to estimate the full cost of your sale.

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  • Can I sell my house before paying off the mortgage?

    Yes, you can sell your house before paying off the mortgage, but you’ll need to settle the remaining loan balance using the proceeds from the sale. When selling with a mortgage, your lender will issue a payout figure, which includes the outstanding loan amount, any early repayment fees, and potential break costs if you have a fixed-rate loan. Once the sale is finalised, your lender will receive the required amount from the sale proceeds before any remaining funds are transferred to you. If the sale price doesn’t cover the remaining mortgage, you may need to pay the difference out of pocket. It’s important to speak with your bank or mortgage broker before listing your property to understand the financial implications and ensure a smooth settlement process.

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  • Should I sell my house with an agent or privately?

    Deciding whether to sell your house with a real estate agent or privately depends on your level of experience and confidence in handling the property sales process. Selling with an agent provides professional expertise, access to marketing channels, and strong negotiation skills, often resulting in a higher sale price and a smoother transaction. On the other hand, selling without an agent—also known as For Sale By Owner (FSBO)—can save on commission fees but requires the seller to manage everything from pricing and marketing to legal paperwork and negotiations, so it's a decision that shouldn't be made lightly. Statistics show that real estate agents typically achieve better sale outcomes due to their market knowledge and ability to attract more qualified buyers. If you’re unsure which option is best, consider comparing costs, risks, and the time investment involved before making a decision.

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  • What is the difference between selling by auction and private treaty?

    When selling a house, you can choose between auction or private treaty, each offering distinct advantages depending on market conditions and property type. Selling by auction creates urgency and competition, which can drive the sale price higher—particularly in a hot property market with strong demand. Auctions also come with set timeframes and an unconditional sale, meaning fewer complications after the hammer falls. In contrast, a private treaty sale involves listing the property with a fixed asking price and negotiating offers with potential buyers. This method provides more flexibility in pricing and conditions, making it a popular choice in balanced or slow-moving markets. Understanding the pros and cons of auctions vs private sales will help you choose the best way to sell your house based on your circumstances.

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  • How do I choose the best real estate agent to sell my house?

    Choosing the best real estate agent can make a huge difference in your final sale price and overall experience. Look for an agent with strong local market knowledge, a proven sales record, and positive customer reviews. Comparing multiple agents through an agent comparison service can help you evaluate their marketing strategies, commission structures, and recent sales results. It’s also important to meet with agents in person to gauge their communication style and negotiation skills. The best agent for you will be someone who understands your goals, has a clear strategy to sell your home, and can confidently handle buyer inquiries and price negotiations. Check out our comprehensive guide on how to compare and choose the right agent for your sale.

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  • How do I find out how much my house is worth?

    To find out how much your house is worth, start by researching recent property sales in your area and comparing similar homes to get an estimate. Many real estate websites offer free property valuation tools, but for a more accurate home value assessment, consider getting an appraisal from a real estate agent or a formal property valuation from a licensed valuer. Factors such as market trends, property condition, location, and buyer demand all influence house prices. To get a personalised estimate, try our Free property value estimate tool, which provides insights based on the latest real estate market data, or check out our What Is My Property Worth guide.

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  • How do I prepare my house for sale?

    Preparing your house for sale involves cleaning, decluttering, and making strategic improvements to ensure your home appeals to the widest pool of buyers. Start with minor repairs, such as fixing leaky taps, patching holes, and repainting walls in neutral colours to create a fresh, inviting look. Home staging can help potential buyers visualise themselves living in the space, while professional real estate photography ensures your listing stands out online. Don’t forget curb appeal—a tidy garden and welcoming entrance can make a great first impression. Finally, work with a real estate agent to develop a marketing strategy and set a competitive asking price based on market trends and recent property sales.

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  • How do I increase my home’s value before selling?

    To increase your home’s value before selling, focus on high-impact, cost-effective upgrades that deliver a strong return on investment. Simple cosmetic fixes like fresh paint, updated lighting, and modern fixtures can make a big difference. Kitchen and bathroom renovations are often the most valuable, as buyers prioritise these areas when assessing a home. Improving energy efficiency by adding solar panels, insulation, or double-glazed windows can also boost buyer interest. For a cost-effective approach, landscaping and curb appeal enhancements—like a tidy lawn and a welcoming front entry—can make a strong first impression. A building and pest inspection before listing can also help identify and address potential buyer concerns.

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  • Should I sell my house as is or make improvements?

    Deciding whether to sell your house as is or renovate depends on market conditions, property condition, and your budget. In a hot property market, you may achieve a good price without major improvements, while in a buyer’s market, updates may be necessary to stay competitive. If your home has structural issues or outdated features, small upgrades like painting, fixing minor repairs, and staging can improve buyer appeal. However, large-scale renovations may not always provide a high return on investment, so it’s essential to weigh the financial and time costs of improvements against potential sale price increases. A real estate agent’s advice and a pre-sale property assessment can help you make the right call based on current market trends and buyer expectations.

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  • What happens when selling a deceased estate property?

    Selling a deceased estate involves several legal and financial steps before the property can be listed for sale. The process typically requires obtaining a grant of probate (if a will exists) or letters of administration (if there is no will) to ensure the executor has the legal right to sell the property. During this time, it’s important to assess whether capital gains tax (CGT) or inheritance tax may apply, as some exemptions may be available if the property is sold within a specific timeframe. Before listing, executors should work with a real estate agent experienced in deceased estate sales to determine the best method of sale and market value. Preparing the home for sale, including decluttering, repairs, and potential home staging, can help maximise the sale price while ensuring the process is handled with sensitivity and care.

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  • How do I sell a house during a divorce?

    Selling a home during a divorce or separation can be complex, as it often involves property settlement negotiations and legal considerations. In most cases, both parties must agree on the selling strategy, price expectations, and how sale proceeds will be divided. Engaging a real estate agent who understands the emotional and financial aspects of a divorce property sale can help make the process smoother. If there are disputes, a family lawyer or mediator may be required to assist in negotiations. Whether choosing to sell the property and split the proceeds or arranging for one party to buy out the other’s share, it’s crucial to factor in legal costs, tax implications, and the impact on your financial future before making a decision.

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  • What are my options if I need to sell my house fast?

    If you need to sell your house quickly, the key is to price it competitively, present it well, and use a targeted marketing strategy to attract serious buyers. Selling at auction can generate competition and lead to a fast, unconditional sale, while a private treaty sale with a motivated pricing strategy may also achieve a quicker outcome. Making small improvements, such as home staging, minor repairs, and high-quality photography, can increase buyer interest and help speed up the process. If time is critical, you may also consider off-market sales or selling to a property investor, though these options may result in a lower final sale price. Working with an experienced real estate agent who knows the local property market is crucial to finding the fastest and most effective selling strategy.

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