Prahran suburb profile
Prahran is a vibrant and trendy suburb located just 5km southeast of Melbourne's CBD, renowned for its eclectic mix of fashion, food, and culture. Known for the bustling Chapel Street, Prahran offers a dynamic shopping and dining experience with a plethora of boutiques, cafes, and restaurants. The suburb is also home to the iconic Prahran Market, a haven for fresh produce and gourmet delights. With its blend of historic architecture and modern developments, Prahran attracts a diverse community of young professionals, creatives, and families. Its lively atmosphere, excellent public transport links, and proximity to parks and recreational facilities make Prahran a highly sought-after destination for urban living.
Prahran property market performance
Current median dwelling price$1,196,500Past 3 months
Property growth-0.4%Past 12 months
Prahran's property market has shown stability over the past 12 months, with house values experiencing a modest increase of 0.6% and unit values remaining unchanged. The median house price over the past three months has averaged $1.86 million, while units have averaged $530,000, indicating steady demand in the area.
Sales activity has been robust, with 36 houses and 63 units sold in the past three months. Houses are selling faster, with a median of 41 days on the market, compared to 65 days for units, suggesting a stronger demand for houses.
The rental market in Prahran has seen notable growth, with house rents increasing by 9.7% and unit rents by 5.0% over the last 12 months, reflecting a healthy demand for rental properties in the suburb.
| Houses | Units | |
|---|---|---|
| Median price Past 3 months | $1.86M | $530K | 
| Change in value Past 12 months | 0.6% | -1.3% | 
| Sold Past 3 months | 36 | 63 | 
| Median days on market Past 12 months | 41 | 65 | 
| Average rent Past 12 months | $850 | $525 | 
| Change in rent Past 12 months | 9.7% | 5.0% | 
5 year median price trend for houses and units
Prahran demographics
Prahran, located in Melbourne's inner south-east, is a vibrant suburb known for its eclectic mix of culture, fashion, and food. With a population of 12,203 and a median age of 34, it attracts a youthful and dynamic community. The suburb's proximity to the city and its lively atmosphere make it a popular choice for young professionals and families alike. The median total household income of $2,121 per week reflects the area's affluence and appeal to those seeking a cosmopolitan lifestyle.
Housing in Prahran is diverse, with a significant portion of the population renting their homes, accounting for 55.4% of property ownership. This high rental rate is indicative of the suburb's appeal to those seeking flexibility and convenience, including students and professionals. Meanwhile, 20.1% of properties are owned outright, and 24.4% are owned with a mortgage, showcasing a stable property market with opportunities for both investors and homeowners.
Family dynamics in Prahran are varied, with 28.2% of families being couples with children and 58.6% being couples without children. This diversity is complemented by 10.1% of one-parent families and 3.1% of other family types, contributing to a rich community tapestry. The suburb's vibrant lifestyle, combined with its strong sense of community and accessibility to amenities, makes Prahran a sought-after location for those looking to enjoy the best of urban living.
Prahran infrastructure, key developments and investment opportunities
Prahran is undergoing significant redevelopment that is likely to impact its property market. The $60 million Prahran Square project has transformed a former car park into a vibrant public space with underground parking, enhancing the area's livability and potentially boosting nearby property values. Additionally, the Victorian Government's $25 million investment in the new Prahran High School, which opened in 2019, has improved local education options and may attract more families to the area.
The suburb's transport infrastructure is also evolving, with upgrades to Prahran Station improving accessibility. The ongoing revitalization of Chapel Street, including new retail and dining options, continues to enhance Prahran's appeal as a trendy inner-city suburb. These developments, combined with Prahran's proximity to the CBD and established amenities, are likely to sustain strong demand for properties in the area and potentially drive up values in the coming years.
Prahran rental market trends
The rental market in Prahran has experienced steady growth, with house rents increasing by 9.7% over the past year to $850 per week, while unit rents have risen by 5.0% to $525 per week. Prahran continues to attract renters and investors alike, thanks to its vibrant lifestyle, excellent amenities, and proximity to Melbourne's CBD.
Suburbs near Prahran
Some popular suburbs near Prahran include:
How does Prahran compare to nearby suburbs?
- Median house prices: Prahran’s median house price is 6.3% higher than South Yarra’s.
- Median unit prices: Prahran’s median unit price is 3.3% higher than St Kilda’s.
- House price growth: Over the past 12 months, house prices in Prahran have grown 10.3% higher than in South Yarra.
- Unit price growth: Over the past 12 months, unit prices in Prahran have grown 2.3% higher than in Melbourne.
- Selling speed for houses: Properties in Prahran are selling 38.8% faster than in South Yarra.
- Selling speed for units: Properties in Prahran are selling 27.8% faster than in South Yarra.
- Investment considerations: In Prahran, the rental yield for house is 37.5% higher than the Melbourne average, while the rental yield for units is 6.3% lower.
- House price growth: Over the past 12 months, house prices in Prahran have grown 69.3% higher than the average rate of growth across Melbourne.
- Unit price growth:Over the past 12 months, unit prices in Prahran have grown 9.3% lower than the average rate of growth for units across Melbourne.

